Land clearing work is now underway on McDonough’s next apartments. Prose McDonough will be a new apartments complex off highway 155. An updated article about this project is now available.
The project is intended to be workforce housing. It is located at highway 155 and Greenwood Industrial Pkwy.
About Prose Apartments
Alliance Residential Company of Atlanta, GA is building the new Prose McDonough apartments. It is the company’s seventh Prose community in the Peach State. This spring, they opened a project in LaGrange. Some others are in Covington, Cartersville and Columbus. What is the Prose brand? Alliance shares the following on their website:
Prose, Alliance’s workforce housing brand was established in 2018 to address demand for quality affordable apartments. Through years of research and development, we created highly cost-efficient product constructed to a lower price point, targeting rents up to 20% lower than comparable apartments. This important segment starts to address a growing affordability gap and a shortage of affordable housing.
Alliance Residential Company
Prose McDonough Apartments
Prose McDonough will be on 47 acres located on the west side of highway 155. The main entrance will be at the signal with Greenwood Industrial. A secondary exit will be further south. Based on information shared last year, amenities will include the following:
- a resort-style swimming pool,
- dog park,
- walking trails,
- fitness facility,
- children’s playground and
- shared office / event space.
The project will have 330 units. This will be split between 50% one-bedroom and 50% two-bedroom units. Estimated rent rates are not yet available.
Alliance Residential is the property owner and developer. They received a land disturbance permit on May 10, 2024. Construction for a new apartments complex typically lasts about two years.
Zoning History
For years, the property in question had industrial zoning. According to county records, the industrial zoning pre-dated the county’s 2013 zoning map. The land owner had the option to build a distribution center under this zoning.
In 2017, the land owner applied to rezone the property for multifamily housing. The board denied a concurrent comp plan amendment. They tabled the rezoning request. It did not resurface.
In September 2021, the land owner subsequently re-submitted their rezoning request. The zoning advisory board considered it in January 2022. The board of commissioners would not hear the case for another year. They considered the rezoning request in March 2023. Residents in attendance — frustrated with the growing number of apartments — favored leaving the zoning as-is. The BOC, however, voted 3-2 to rezone the property. This changed the land from industrial to multifamily.
Featured image shows apartments under construction. Stock photo.
Be the first to comment